The Teton Flood Museum is an extensive collection of flood memorabilia including but not limited to films, photos, and other items related to the Teton Dam disaster that occured on June 5, 1976. There are also many pioneer relics, depicting the lives of early pioneers, an Idaho opal/agate collection, North American animal head collection, World War I and II items and...what I liked viewing most were some of the first film cameras, radios and even the second television that was ever in Rexburg! It was so interesting to see these displays of antique technology but also to see how the media, 30 some years ago captured and handled the Teton Dam disaster.
The Local media first appeared at the site just a few hours after the dam had collapsed. They were right there to document what was going on and to inform those who were still in their houses, to evacuate. In the museum there is a video you can watch of the media's coverage of this devastating disaster. The communities immediately downstream, Rexburg, Wilford, Sugar City, Salem, and Hibbard, suffered horribly. Thousands of homes and businesses were destroyed. One estimate placed damage to Rexburg, population 10,000, at 80 percent of existing structures. Thousands of livestock were lost and fertile farm land was demolished! The 1970's video covers victims' individual stories as well as the reconstruction and rebuilding of each of the towns. The Teton Dam disaster is able to leave a legacy behind because of this media coverage and the complete capturing of the tragic event. Although, the museum theater itself only holds a small amount of people you can purchase the video through Time and watch it and broadcast it to whomever you would like. I really enjoyed going to this museum and learning more about the History of Rexburg as well as the history of our media technology and to see how far we have come in the way of production, style and editing.
I am a third year Communications student at BYU-I emphasising in Advertising! These are my Mass Media thoughts and observations for my Comm 140 Class! Enjoy!
-Amusing Ourselves to Death, by Neil Postman -Screen Out: How the Media Control Us and What We Can do About It, by Carla Brooks Johnson -Advertising : Concept and Copy, by George Felton -Vault Career Guide to Advertising & Public Relations, by Nikki Scott and the staff of Vault. -Advertising to the American Woman, by Daniel Delis Hill -Advertising Without an Agency, by Kathy J. Kobliski -Advertising on the Internet, by Robin Lee Zeff and Brad Aronson -The New Rules of Marketing and PR, by David Meerman Scott
{Collection of LDS General Conference Talks on the Mass Media}
"All of us who professionally use the mass media are the shapers of society. We can vulgerize that society. We can brutalize it. OR we can help lift it onto a higher level."
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